Over the past couple of weeks, bloggers have seen headlines on new stations and papers like The Wall Street Journal. Recently, the FTC passed a new law that is going to go in affect on December 1, 2009. This law is aimed at the transparency of bloggers and celebrities as it relates to free products, paid reviews and brand promotion. As you guys already know, I am the self proclaimed “get as much free stuff to review on your blog as you can” guy that has gotten in over 6 figures in free stuff to review on my blogs. Now, some of that product is returned but a lot of it isn’t. I have been as trasparant about that in my blogging and my eBook, Ramped Reviews, as I can, but how are these new laws going to affect how we run our blogs and the free product we review? [Read more...]